The brand is popular in many countries. In several countries, it is also known as “maggi mee” (mee is Indonesian/ Malay/ Hokkien for noodles).
Maggi noodles are part of the Maggi family, a Nestlé brand of instant soups, stocks, and noodles.
Nestlé have faced criticism over their advertising of the Maggi brand, adhering to marketing regulations in developed countries, but making misleading claims in developing countries where regulation permits it.
The advert made false claims that the noodles would “help to build strong muscles, bone and hair”. The British Advertising Standards Authority said that the advert did not abide by the new EU consumer protection legislation, by which advertisers have to provide proof of health claims.
Maggi 2-minute noodles in India contains hydrolysed groundnut protein, It contains MSG (Monosodium glutamate) used as a flavor enhancer, which is made using Bactosoytone, itself made from soy protein using a catalyst enzyme porcine (taken from intestine of Pig) Hydrolysed vegetable protein can contain high levels of glutamate, but still mentions “NO ADDED MSG” on the pack.. According to the United States FDA, this practice is misleading to consumers, as hydrolysed protein leads to formation of monosodium glutamate MSG after cooking.
What is MSG?
Monosodium glutamate, also known as sodium glutamate or MSG, is the sodium salt of glutamic acid, one of the most abundant naturally occurring non-essential amino acids. It is a form of concentrated salt added to foods to enhance the flavor. This salt version of glutamic acid is an amino acid the body can produce on its own, but the MSG on store shelves is processed and comes from fermented sugar beets.
Because this kind of MSG is processed, it can cause many adverse reactions, including skin rashes, itching, hives, nausea, vomiting, migraine headaches, asthma, heart irregularities, depression and even seizures
Since MSG acquired its infamous reputation for causing migraines, the food industry has given it new names and new forms, including autolyzed yeast, yeast extract, maltodextrin, hydrolyzed protein, sodium caseinate, mono-potassium glutamate, and textured protein.
What makes Maggi taste so good?
One serving (1 block or 100 grams) of noodles contains 1170 mg. of sodium aka salt, almost half of the USDA 2400 mg maximum.
Most of the salt would be in the seasoning packet, but the noodles probably contain some salt.
The noodles provide 10% of your daily calcium and 12% of your daily iron requirement. Other than that the Maggi brand noodles have no nutritional benefit.
All packaged and take out or restaurant foods have added salt, so I certainly wouldn’t eat these noodles on a regular basis due to the very high salt content.
How do you cook your Noodles?
Normally, how we cook the instant noodles is to put the noodles into a pot with water, throw in the powder and let it cook for around 3/2 minutes and then it’s ready to eat.
This is the WRONG method of cooking the instant noodles.
By doing this, when we actually boil the ingredients in the powder, normally with MSG, it will change the molecular structures of the MSG causing it to be toxic.
The other thing that you may not realise is that, the noodles are coated with wax and it will take around 4 to 5 days for the body to excrete the wax after you have taken the noodles.
Maggi seems to be just that perfect quick-snack between meals and is so easy to make that kids sometime make it alone. What’s more it seems they now come enriched with calcium and proteins! Taste bhi! Health bhi! scream the smalls kids in the ad!
Instant noodles also have chemicals, just like other processed foods do. Not the right thing for growing kids or their growing brains.
Children’s stomachs are small and they take in much less food in a day than adults …if they eat a packet of Maggi it’s probably a quarter or half of their day’s intake of solid food. Imagine what you are giving them…chemicals, hydrogenated oils and wheat stripped of nutrients!
If you do have to serve Maggi to your kids, make sure it’s once in a blue moon and don’t forget to add a lot of vegetables to it.